Materials & Supplies

Duracoat Maker Basco Unveils Vanilla-Scented Paint

The Duracoat Fragrant Range will be available in Vinyl Silk, Vinyl Matt and Soft Satin varieties.

Updated on

March 18, 2015

Basco Kamlesh Shah — Basco Paints managing director Mr Kamlesh Shah displays the new range of paints. PHOTO | COURTESY

Basco Products (Kenya) Ltd., a local paint manufacturer, has launched into the Kenyan market a new range of scented paints that seek to eliminate the ‘new paint smell’.

The Duracoat Fragrant Range, which will be available in Vinyl Silk, Vinyl Matt, and Soft Satin varieties, has been launched in response to demand by users to improve the smell of fresh paint, especially for those re-painting or redecorating already inhabited dwellings.

Vanilla will be the first scent to be rolled out, with more fragrances to follow at a later date.

“The Duracoat range of fragrant paints is a first of its kind to be introduced in East and Central Africa, ahead of any other country,” said Kamlesh Shah, Basco Paints managing director.

“A proprietary active ingredient in fragrant paint creates a pleasant scent on application,” he added.

The new product will be available through dealers countrywide, as well as at all Duracoat Colourmania Centres.

“The introduction of Duracoat’s fragrant paints addresses a further anxiety for users, that of ‘new paint smell’ and will contribute to making the process of painting more pleasant and less stressful, thus taking the ‘pain’ out of the ‘painting’,” the company said in a statement.

In recent years, Basco Paints has introduced a range of innovative products such as the Duracoat Eco-friendly range, the Duracoat Anti-Bacterial range, and Duracoat Lead and Chrome Free Emulsions.